UX Design Project
Excess Baggage - Dating app
How might we assist single travellers to meet similar MINDED individuals who also have had baggage* in their lives and want to be honest and upfront about it.
*the word ‘baggage’ in the above statement refers to emotional baggage
Current dating apps don’t seem to welcome honestly, miss leading age details and photos are common place.
Also as a concept within the travel industry, why couldn’t airlines sit singles together for short or long flights, an opportunity to get to know each other. With new disruptive technology like NDC (Near Distribution Capability) the communication between pax and airlines would be seamless.
There is also a great opportunity to develop a business networking app, why not be seated next to someone you want to do business with on a short or long flight.
Where the idea came from and where it could go
What do Single Travellers want?
Dating and Travel, why not mix?
After coming out of a 15 year relationship I feared that my own experience could affected my future plans for successfully meeting a new partner, that was my ‘baggage’
The idea came to me when on a flight to Hamilton Island soon after my own relationship had ended. Why couldn't I be upfront and honest about my own baggage? (baggage upfront)
Findings from Online Survey
68% are Open to meeting the person next to them on a flight
64% see travel as a dating opportunity
78% feel people lie on dating sites
I met my partner of 8 years when traveling
Connected to the internet yet disconnected from the world